East End Surf Life Saving Club

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Our History

Today East End is a vibrant and busy surf lifesaving club, active in beach safety, patrolling during summer, surf sports and junior surf. We have a modern clubhouse with facilities for training lifeguards, housing & maintaining equipment, recreational activities and enjoying the stunning New Plymouth beach side location.


Key milestones in the Club’s history include:


2017 Claudia Kelly was selected in the NZ Junior Black fins national squad. Both the senior and junior surf sports teams finished 11th at their respective national championships.

2016 Craig and John Dent were awarded life memberships. Sinead Malley was selected in the NZ Youth Squad for surf sports.

2015 Our Under 14 Ocean Athletes team finished 8th out of 32 clubs at their national championships while the Old Crocs masters swim team got fourth at the National Pool Championships

2014 The local Lions Club donated $10,000.00 towards a new defibrillator and paid for an improved access-way to our first aid station in the patrol tower.

Our Second 50 Years

2013 We celebrated our Centenary at Easter with a highly successful series of Jubilee events. Surf boats made a return to competition at East End after an absence of over 30 years. Our IRB team win their national championships for the fifth year in a row.

2012 For the fourth year in a row, East End takes top spot as best overall IRB club.

2011 East End once again NZ’s top IRB club after winning 7 golds.

2010 East End was again crowned NZ IRB champion club after winning 8 gold medals.

2009 East End is the overall winner and champion club at the IRB National Champs

2006 East End hosts NZ Masters Surf Lifesaving champs

2004 Upgrade and expansion of Clubhouse completed

2003 New patrol tower completed for the 90th Jubilee

2000 East End achieves 5th place at NZ Surf Lifesaving champs

1995 EP (Bill) Coleman memorial gear shed completed

1988 75th Jubilee for the club.

1987 Westpac Outstanding Rescue of the Year Award

1987 NZ Champion Women’s Club title

Our First 50 Years

1963 50th Jubilee for the Club

1962 Existing Clubhouse at Strandon completed

1958 Ladies Section reformed (having gone into recess during WWII)

1953 First national title win (Senior Men’s four place Alarm)

1943 Clubhouse returned to the club by the Government

1940 Clubhouse taken over by Government for Coastguard Service during WWII

1937 Original clubhouse at Strandon site completed

1936 Club shifted to present location from Western side of the Te Henui river mouth

1931 First win by Ladies Section of the Club

1930 Pool nights commenced at the Kawaroa Salt Water Baths

1929 Ladies Section of the Club formed

1915 First Tabor Shield victory (Taranaki six place senior men’s R + R championship)

1913 Club Commenced