East End Surf Life Saving Club

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Our History

East End is Taranaki’s oldest surf lifesaving club, founded in 1913, making it one of the first ten clubs established in New Zealand.  Since that time it has built a reputation for excellence not only in national competitions but also for the efficiency of its beach patrols and the quality of its educational programs.


Key milestones in the Club’s history include:

1915

First Tabor Shield victory (Taranaki six place senior men’s R + R championship)


1929

Ladies Section of the Club formed


1930

Pool nights commenced at the Kawaroa Salt Water Baths


1931

First win by Ladies Section of the Club


1936

Club shifted to present location from former site on western side of the Te Henui river mouth at Boulder Bay


1937

Original clubhouse at Strandon site completed


1940

Clubhouse taken over by Government as base for Coastguard Service during World War Two


1943

Clubhouse returned to the club by the Government


1953

First national title win (Senior Men’s four place Alarm)


1958

Ladies Section reformed (having gone into recess during WWII)


1962

Existing Clubhouse at Strandon completed

1963

50th Jubilee


1987

NZ Champion Women’s Club title


1987

Westpac Outstanding Rescue of the Year Award


1988

75th Jubilee.


1995

EP (Bill) Coleman memorial gear shed completed


2000

East End achieves 5th place at NZ Surf Lifesaving champs


2003

New patrol tower completed; 90th Jubilee


2004

Upgrade and expansion of Clubhouse completed


2006

East End hosts NZ Masters Surf Lifesaving champs


2009

East End is the overall winner and champion club at the IRB National Champs at Oakura Beach


Today:


East End is a vibrant and busy surf lifesaving club, active in beach safety, patrolling during summer, surf sports and junior surf. We have a modern clubhouse with facilities for training lifeguards, housing & maintaining equipment, recreational activities and enjoying the stunning New Plymouth beachside location.


East End continues to enjoy strong membership and is currently the dominant club on the Taranaki Surf Sports scene. Go to the Contact Us, Join & Become a Lifeguard pages for further information.